Lite-Brite Map - August 2015
       
     
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Lite-Brite Map - August 2015
       
     
Lite-Brite Map - August 2015

ThreeSeven was commissioned to conceive of and fabricate a project to help Little Mekong Night Market organizers gain a better understanding of where guests to their event were coming from. Contrary to traditional methods of data collection, we wanted to approach this project in a creative way that would be fun for event goers to engage with. The Little Mekong Lite-Brite Map drew smiles and engagement from users of all ages and in the end we were able to provide the organizers with a tangible data visualization of where people were coming from.

8' x 4', machined MDF, fluorescent lights, lite-brite pegs

P8077654.jpg
       
     
P8077627.jpg
       
     
P8077618.jpg
       
     
P8077653.jpg
       
     
P8077632.jpg
       
     
P8077616.jpg
       
     
P8077602.jpg